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Latest Pricing Insights

Pricing Trends to Consider in 2019

Posted by PriceBeam on December 6, 2018
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Topics: dynamic pricing, price research, price optimization, digitalization

Optimize Lifecycle Pricing with Willingness-to-pay Insights

Posted by PriceBeam on April 10, 2018

 

Willingness-to-Pay evolves over time

Most products and services experience a development in willingness-to-pay (WtP) over time.

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Topics: price positioning, dynamic pricing, pricing research, segmentation, Pricing Strategy

7 Factors to Include in Your Dynamic Pricing Model When Pricing Perishable Goods

Posted by PriceBeam on March 20, 2018

Perishable goods exist in many forms and situations. There is of course food products that have an expiry date after which they should not be sold. But also event or sports tickets, airline tickets and many other types of businesses. They all have in common that after a certain date the product or service cannot be sold any longer.

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Topics: dynamic pricing, pricing research, willingness to pay