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PriceBeam's Blog: The Art of Price Optimization: Strategies to Boost Revenue and Stay Competitive

Pricing Strategy

Pricing of Features and Benefits: What are your Customers Willing to Pay for?

April 22, 2024

segmentation

Customer Segmentation: Exploring Effective Practices for Segmenting Your Customers

February 19, 2024

Level Up on Landing Page of Laptop Screen. Growth, Development Concept. 3D Render.

Pricing

How to Effectively Implement Price Segmentation Strategies

February 22, 2019

price research

Upcoming Webinars about improving prices through research

May 22, 2018

new product pricing

7 Ways to Getting Pricing Right When Launching in New Markets

May 4, 2018

Pricing Strategy

Optimize Lifecycle Pricing with Willingness-to-pay Insights

April 10, 2018

pricing research

Using Segmentation to get Higher Prices

March 8, 2018

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Pricing Right, Made Easy

Almost all companies struggle to price right. They use methods such as cost plus a fixed margin. They use guesses and gut feel. They peg their price to a competitor’s. They price themselves too low, leaving money on the table, or too high, forsaking sales volume. They lose out on the profits they should be earning.

PriceBeam changes all that.

With a methodology that is confirmed to be accurate in thousands of projects, PriceBeam provides AI-powered market insights software that generates actionable insights into consumers' willingness-to-pay, competitive price positioning, packaging and assortment dynamics, promotional benchmarking, and opportunities from new product pricing.