The Ultimate List of Great Books on Pricing
Individual Book Review:
The 1% Windfall: How Successful Companies Use Price to Profit and Grow
Book Author: Rafi Mohammed (2010)
Foremost pricing expert Rafi Mohammed shows businesses how to pick up a financial windfall and stimulate growth using the often-neglected strategy of setting prices. This book shows how moderate cumulative changes to an everyday business process- pricing- can yield important rewards.
The 1% Windfall is one of the books selected from The Ultimate List of Great Books on Pricing we have compiled. Pick up a book or two - to help you charge the right price for your products or services.
Continue reading through our review for The 1% Windfall below!